Top 5 Entertainment Mascot Games Performance in Brazil Q2 2025

In the second quarter of 2025, the top entertainment mascot games in Brazil displayed diverse performance trends across downloads, revenue, and active users. This analysis is based on data from Sensor Tower, offering insights into the market dynamics.

Sonic Dash: Fun Endless Runner by SEGA saw a notable fluctuation in weekly downloads, peaking at around 68.6K in early May. The game's weekly revenue showed moderate variability, reaching approximately $339 in late April. Active users experienced a gradual decline from 364.6K at the start of the quarter to about 282.1K by the end.

Sonic Forces: Run Battle Game, also from SEGA, had a significant spike in weekly downloads, hitting 70.2K in the second week of April. Revenue peaked at nearly $1.5K in the last week of June, showing a steady increase towards the quarter's end. Active users peaked at 325.2K initially, with a slight dip mid-quarter, then rose again to 309.6K.

Hello Kitty Nail Salon from Budge Studios enjoyed a boost in weekly downloads, reaching 48.3K in late April. Revenue remained relatively stable, with a peak of $377 in the final week of June. Active users fluctuated, dropping to a low of 45.9K in late May before rebounding to 109.5K by the quarter's end.

Minion Rush: Running game by Gameloft showed a steady increase in active users, starting from 79.6K and ending at 109.9K. Downloads peaked at 36.3K in late May, while revenue saw a gradual decline, closing the quarter at around $123.

Finally, Sonic Rumble from SEGA CORPORATION displayed a consistent performance. Weekly downloads were steady, with a high of 31.9K in mid-May. Revenue peaked at $624 in early June, while active users fluctuated, ending the quarter at 92.2K.

For more detailed insights and data, visit Sensor Tower's platform.